Intertextuality Essay -- essays research papers fc

What is intertextuality? How does intertextuality challenge E.D. Hirschs idea that a text has a single content created by its originator? Explain with refer to examples drawn from any media format.According to Ameri arsehole literary critic, E.D. Hirsch, in set up to interpret a body of text, integrity must ask iodines self the only question that can be answered objectively what, in all probability, did the author mean to convey? He believed that the authors intended subject matter equates the meaning of a text and it is in fact, the readers duty to uncover the the authors intentions. The meaning of a text and its authors intentions are atomic number 53 and the same. Hirschs image revolves around the assumption that a body of text is original, and is strictly a body of the authors sole intentions. The production of text, if one were to adhere to Hirschs surmisal, is therefore exclusive to the authors give birth ideas and concepts and free of external influence. However, the notions of langue and parole disputes this idea. According to Barthes in 1984, It la langue is the social pick of language, the individual cannot himself either create or modify it. Furthermore, Ferdinand de Saussures work on structuralism and semiotics demonstrates the subjectivity of language and can be said to have sewn the seeds for modern concepts of intertextuality (such as those create by Roland Barthes and Julia Kristeva). Intertextuality challenges the idea of a texts ability to be truly original and therefore disagrees with Hirschs theory. In this essay, I bequeath focus on how conscious intertextuality as well as the semiotics involved in unconscious intertextuality both dispute the idea that the meaning of a text belongs exclusively to its authors intentions. Julia Kristeva, who was the first to drop the term intertextuality, proposed the idea that a text should not be understand merely by its words at face value, but likewise studied based on other works it has adapted and was influenced by. The concept can be further expanded upon by Gunther Kress notion of unending semiosis which brings to light the social aspect of a texts creation. From the beginning, I use materials which I have encountered before, which bear the meanings of their social contexts, to weave a new text which, because it is woven from materials of other texts, everywhere and always connects with those other te... ...mpaigns, can now be seen as the qualities Bridget desires by smoking Silk burn down. erst again, Hirschs idea of a text bearing only one singular meaning can be easily disputed. The interpretation of the Silk Cut advertisement, as well as the use of Silk Cut cigarettes in Bridget Joness Diary, is highly subjective and dependent on the readers heathen literacy and existing knowledge.Intertextuality in the media, both print and otherwise, has become too puissant to ignore, especially in this day and age. The internet, satirical texts, advertisements an d books are only most examples that demonstrate the effects other works and a readers prior knowledge have on any given text. Intertextuality in its various states, conscious and unconscious, is certainly a valid contention against the theory of E.D. Hirsch.Bibliography, References & Notes 1) Cultural Consumption and Everyday Life, Reading As Production, John Storey, Pg 63, Arnold, London, 19992) Intertextuality, Allen.G, Pg 9, Routledge, London 20003) http//web.uvic.ca4) http//www.theonion.com5) http//www.geocities.com/howtodressemo6) http//www.aber.ac.uk7) Reading Ads Socially. Goldman. R, Routledge, London, 1992